pizza packaging from HELL!!

Now hold your horses, its not the Hell you're thinking, but a chain of pizza restaurants (hell holes) from New Zealand with, well..., comically hell-ish branding. What I do like is the coffin which is apparently for the 'remains' of your pizza when you're done devouring.

Very innovative if i might say..now here's what their website looks like.
Photo credits to happysmurfsday on flickr. Bless.