Sunday, November 11, 2012

Update: Diamond bank gets colourful.


Remember i posted the gist about Diamond bank's rebranded a while back and promised to keep you updated if anything came up? Well, here I am keeping a promise and keeping you updated.

Apparently, the new diamond (bank) logo was unveiled on Wednesday, November 7 along with plans to open more more offices (see contract oh!!)  300 hundred or so of them over the next 3 years. As you can see its just a refresh like i stated in the previous post with sensible subtle colours replaced by what i see as a more 'adventurous colour palette'.

old (better) logo

Heres some advertising/marketing collateral, (not as dynamic as its predecessors)...
my potential is plenty, abeg, give me loan...lol.
...also the updated website here (also not as dynamic as before) and a transformation video for your viewing pleasure here. Notice in the video how the logo goes from good to sad. #jussayin.
Many thanks to the branding source for the images.


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