I'm fairly certain everyone knows those red plastic crates that are stacked all over the place, ferrying that refreshing cola drink to and fro the entirety of the nation and the world at large.
Well, a certain Ferdi Fikri in Bulgaria has developed what can be described as an awesomely ingenious concept for these crates that belong to the world's most recognisable brand.
The idea was developed for a Coca-Cola Germany Design Competition, and the best way to describe it would be to stop typing right now and just show you pictures....
What more need I say...for more of Mr.Fikri's creative brilliance, check out his Behance portfolio.
Spot on!
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